Should We Start Thinking Seriously About Slow Fashion? Michael Kors Thinks So…
Michael Kors predicts fashion's future...
As you probably could have guessed, fashion guru Michael Kors has some pretty insightful things to say about the fashion and luxury industries. So we tuned in when he wrote an essay about the future of fashion for the Wall Street Journal’s 125th anniversary. Of course, he nailed it:
‘I love fashion because it’s plugged into the zeitgeist, so it’s always changing. Thirty years ago, I could never have predicted I’d be where I am today, so I know I don’t know what’s going to happen in the next five years or the next 20 years,’ he wrote.
‘I have my predictions – I’m sure technology will continue to have an impact on fashion, particularly the way people shop. I think quality will be increasingly important – we’re moving away from a time of fast fashion.’
This may not seem like such a loaded statement, but what he wrote was actually rather revealing about the way the fashion industry has dramatically changed in the last 10-15 years.
Before smart phones and before the Internet, the fashion show was a very exclusive, closed event, reserved for big-time buyers and editors; and the collections wouldn’t hit stores or magazines until their designated season. SS wouldactuallyland in the Spring and AW in autumn.
Fast fashion has basically put the entire industry into hyper speed. Today, you can see a collection seconds after it’s hit the catwalk via Twitter or Instagram and you can buy it, or high street versions of it in a matter of days. This has put the pedal to the metal in terms of garment production.
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