"Strategic thinking is not the lighthouse in a storm. It’s the storm—dynamic, dangerous and all-powerful."
Strategic thinking can catapult you from the safe, mundane and fatal world of doing the same things in the same manner as your competition into the rewarding role of a Storm Rider. For the first time, the abstract concept of strategy has been chiseled away to reveal the tangible skill sets of strategic thinking. The result is a clearly defined roadmap to becoming a more effective strategic thinker. Becoming a great strategist will enable you to distance your company from the competition and help you stand out from your colleagues.
In this practical and content-rich guide to becoming a more effective strategic thinker, Rich Horwath identifies the five primary skill sets of strategic thinking:
1. Discovering purpose
2. Creating differentiation
3. Decision making
4. Problem solving
5. Sculpting strategy
Mastering these skill sets will enable executives at all levels to:
-create powerful mission, vision and value statements to unleash and channel the energy of the organization;
-identify and effectively utilize differentiation to separate your company, product or service from the competition;
-make better and more consistent decisions;
-innovatively solve problems and overcome obstacles;
-develop breakthrough strategy using a three-step process that results in a concise two-page blueprint for your business.
Horwath shares his innovative concepts and tools, including the Strategy ProfileSM, Strategy RecipeSM, StrategySphere System®, and StrategyPrint®. These tools and a host of others will enable you to significantly increase your ability to develop and leverage strategy to grow your business. Anyone seeking to reach their full potential as a business strategist will greatly benefit from the book’s insights.